WWE’s Stephanie McMahon recently joined Elizabeth Schulze at “Web Summit” in Lisbon, Portugal. McMahon was discussing WWE’s ability to build a global brand and how they can expand their global market. The final question McMahon answered was in regards to where she thinks WWE will be ten years from now.
McMahon had a very bold answer, saying that there’s no reason WWE couldn’t be bigger or as big as Disney. Here’s what she had to say:
“10-20-30 years from now, there’s no reason we can’t be as big [as] or bigger than Disney,” McMahon said.
“Now that’s a tall order, especially given recent transactions. However, there’s no reason why we can’t get there. You have to dream big, have big, bold goals, and go after them.”
The Big Lead reports that WWE’s market cap is $5.8 billion compared to Disney’s $172.7 billion. With that being said, WWE has quite a long way to go before reaching anywhere close to Disney’s level. However, WWE is certainly moving in the right direction. They recently signed a billion-dollar broadcast deal for SmackDown Live with FOX.
WWE’s broadcast deal with FOX is over a span of five years. The company is also making good money from their shows in Saudi Arabia.
Click here and join the discussion on our brand new forum!