WWE Files Trademark For Ring Name Of SmackDown Star

WWE has filed for another ring name-related trademark.

Changes

In recent years, WWE has made various changes to Los Lotharios (Angel Garza & Humberto Carrillo) as they started teaming together on Raw in September 2021 then wasn’t used before going to NXT.

Things changed again when they aligned with Santos Escobar on the main roster in late 2023 on SmackDown, where they joined him in the fight against the LWO. WWE shortened their names by dropping their last names.

Trademark

The company filed for “Berto” on March 7 under the entertainment services classification with The United States Patent and Trademark Office. WWE is now listing Humberto as Berto. Here is the description for the trademark:

“Mark For: BERTO™ trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.”

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