When CM Punk returned to WWE a year ago at the Survivor Series, it was a major deal for him, the company, and the fans after waiting a decade to see him return.
WWE has capitalized on his return by using him to sell tickets and profit from his merchandise sales. Punk’s dog, Larry, is also bringing in big business for the company.
During the latest episode of WrestleVotes Radio on SportsKeeda’s Backstage Pass Patreon, it was noted Larry’s merchandise has sold outdrawn several stars on the roster.
Joey Votes stated, “Some merchandising news. We are told WWE was absolutely thrilled with the initial run items of Larry, the dog. CM Punk’s dog so much so we are told to expect multiple new Larry items to be featured upon CM Punk return to TV. A source did say Larry the dog outrew several current superstars as well as WWE legends on WWE Shop over the course of his merchandising release. He did have a T-shirt. He did have, I believe a stuffed dog is either in the works or on the way.”
If you use any portion of the quotes from this article, please credit WrestleVotes Radio on SportsKeeda’s Backstage Pass Patreon with a h/t to WrestlingNews.co for the transcription.