WWE has filed for a new trademark, and it looks like they have plans to do more with the Raw brand.
On December 6, the company filed to trademark “Raw Vault. “The term is listed under entertainment services with the United States Patent and Trademark Office. Here is the description:
“Entertainment services, namely, a continuing program about sports and entertainment accessible by means of television, satellite, audio, video, web-based applications, mobile phone applications and computer networks; entertainment services, namely, television shows about sports, entertainment and general interest rendered live and through broadcast media including television and radio, and via the internet or commercial online service; entertainment services, namely, the production and exhibition of professional wrestling events rendered live and through broadcast media including television and radio, and via the internet or commercial online service; entertainment services, namely on-going reality based television programs rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing entertainment and sports news and information via a global computer network or commercial online service; entertainment services, namely, provision of information and news about sports, entertainment and general interest rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing information in the fields of sports, entertainment and general interest via an online community portal; providing a website in the field of sports, entertainment and general interest; Providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the fields of sports entertainment; entertainment and educational services, namely, ongoing multimedia programs in the field of general human interest, distributed via various platforms across multiple forms of transmission media; providing entertainment information regarding ongoing television programs via a global computer network; production of television programs; production of multimedia programs; entertainment services, namely, providing a website for the electronic storage of digital photographs and videos in the field of sports and entertainment; providing online videos featuring sports and entertainment.”
This may be the name of a new digital show, as the description has been used for several past and existing WWE programs, whether for television or digital. However, considering the big success of the original WWE Vault channel, WWE may launch another Vault channel on YouTube with exclusive Raw content.
Earlier this year, WWE Vault was launched by the company. This is a gem of a channel for any hardcore fan who likes special matches, behind-the-scenes videos, never-before-seen footage, and more.