AEW has filed for two new trademarks – ”Forbidden Door” and “Forbidden Portal.”
They did so with The United States Patent and Trademark Office on February 8th under the merchandise and entertainment services. Here is the description:
International Class 041: Educational and entertainment services, namely, a continuing program about wrestling accessible by radio, television, satellite, audio; video and computer networks; Entertainment services in the nature of development, creation, production, distribution, and post-production of wrestling programs and events; Entertainment services in the nature of live wrestling performances; Entertainment services in the nature of production of wrestling programs and events; Entertainment services, namely, production and distribution of ongoing television programs in the field of wrestling; Entertainment services, namely, providing ongoing webisodes featuring wrestling via a global computer network; Entertainment services, namely, an ongoing multimedia program featuring wrestling distributed via various platforms across multiple forms of transmission media; Entertainment services, namely, an ongoing series featuring wrestling provided through a global computer network.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
The “Forbidden Door” term has been used as of late regarding AEW’s partnership with NJPW. This term was first used by Hiroshi Tanahashi in late 2019 when he talked about possibility of facing Chris Jericho
During the latest “paid ad” segment on Tuesday’s Impact Wrestling episode, AEW President Tony Khan used it as well.
— IMPACT (@IMPACTWRESTLING) February 10, 2021
H/T to Heel By Nature