AEW has filed for another trademark and this one is more interesting than most due to the unknown around it.
They filed to gain the trademark rights to the term “Battle Of The Belts” with The United States Patent and Trademark Office on January 8th, according to Heel By Nature.
It’s listed under the merchandise and entertainment services, mainly “a continuing program about wrestling accessible by radio, television, satellite, audio, video and computer networks”.
Due to the description, it appears that this will be used for some type of programming, but nothing regarding this trademark name has been reported about thus far.
“International Class 041: Educational and entertainment services, namely, a continuing program about wrestling accessible by radio, television, satellite, audio, video and computer networks; Entertainment services in the nature of development, creation, production, distribution, and post-production of wrestling programs and events; Entertainment services in the nature of live wrestling performances; Entertainment services in the nature of production of wrestling programs and events; Entertainment services, namely, production and distribution of ongoing television programs in the field of wrestling; Entertainment services, namely, providing ongoing webisodes featuring wrestling via a global computer network; Entertainment services, namely, an ongoing multimedia program featuring wrestling distributed via various platforms across multiple forms of transmission media; Entertainment services, namely, an ongoing series featuring wrestling provided through a global computer network.”
This comes after AEW filed to trademark the term ‘Too Sweet’, and a new ‘AEW Dynamite” for merchandise purposes.