Well, it looks like Bellator’s strategy to headline with a freak show fight on Friday night worked out for them. The Kimbo Slice vs. Ken Shamrock fight on Spike TV was the second most watched fight on cable television this year. Friday’s show is second to the the Conor McGregor vs. Dennis Siver fight from January on Fox Sports 1. That fight drew 2.75 million viewers. They had some of the Super Bowl audience tuning in after the game was over. On Friday, Bellator drew 1.58 million viewers and the show peaked at 2.1 million viewers. It’s the most watched show in the history of Bellator.
Their next big show in September will be headlined by Tito Ortiz challenging Liam McGeary for the Bellator Light Heavyweight Championship. There will also be a one-night tournament that will potentially decide a number one contender for the light heavyweight title.