If you still had doubts that Warner Bros. Discovery is very much behind AEW, then watch some of the MLB Playoff coverage because TBS has been airing plenty of commercials for Dynamite.
In addition to the commercials, they have been showing Dynamite ads on the backstop during the Guardians vs. Yankees game at Yankee Stadium. You can see one of those ads by scrolling down on this page.
While there are some doubters, especially on social media, things are looking good for AEW. The only question is what will the rights fees look like when the renewal talks happen.
Kathleen Finch, Warner Bros. Discovery US Networks Group chair and chief content officer, said the following this week when she was interviewed by The Hollywood Reporter:
“We really play in the sports space. One of the things that we’re doing around sports is creating shoulder programming to hold onto those fans. AEW [All Elite Wrestling] pulls huge numbers, so we are working with the wrestling team to figure out what new kind of content can we build that’s not in a wrestling ring.”
Check out the #AEWDynamite ad on the backstop during the Guardians-Yankees game. Looking good. pic.twitter.com/Ynghf64FzR
— Wrestling News (@WrestlingNewsCo) October 14, 2022
