WWE has filed for several new trademarks, including the ring name of a new NXT star and more, with the United States Patent and Trademark Office on September 19.
The terms were Jaida Parker, Global Localization, Out The Mud, and OTM.
The Parker trademark is listed for entertainment services such as wrestling exhibitions and performances by a professional wrestler and entertainer. The other trademarks were listed under the following description:
“Mark For: OTM™ trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.”
A second filing for Global Localization listed it “to cover the category of concept and brand development in the field of wrestling and sports entertainment programming content.”
At the Wells Fargo TMT Summit last year, Stephanie McMahon used this term while describing WWE’s plans to create a ‘World Cup-type scenario‘ regarding opening Performance Center and NXT brands around the world.