WWE filed for terms including a ring name, Zeus and NYX, with the United States Patent and Trademark Office on June 27.
The trademarks are listed for entertainment services such as wrestling exhibitions and performances by a professional wrestler and entertainer. The full description reads as follows:
“Mark For: ZEUS™ trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.”
Zeus was the ring name of Tommy Lister Jr. who appeared in the No Holds Barred movie with Hulk Hogan in 1989. The movie was financed by WWE, where Zeus was a heel leading to a feud with Hogan in WWE. Zeus was booked as a monster heel who would not sell moves from opponents. The storyline was that Zeus was jealous of being billed under Hogan and losing to Hogan in the movie, so he wanted to beat him in “real life.” They worked a tag team match at SummerSlam that year where Hogan and Brutus “The Barber” Beefcake went over Zeus and Randy Savage.
Coming out of the bout, Zeus formed an alliance with Ted DiBiase leading into that year’s Survivor Series, where The Hulkamaniacs (Hulk Hogan, Jake “The Snake” Roberts, and Demolition) beat The Million Dollar Team (Ted DiBiase, Zeus, and The Powers of Pain). The feud wrapped up in a steel cage at the No Holds Barred pay-per-view event. Zeus made his last WWE appearance at the Royal Rumble in 1990 before going to WCW in 1996 as Z-Gangsta, as part of The Alliance to End Hulkamania for a month.
