On Tuesday, the Endeavor Group’s acquisition of WWE was made official as WWE merged with the UFC to form the new TKO Holdings group, opening the door to various opportunities.
Endeavor now owns both UFC and WWE, as both companies are under the same umbrella. They will still be run as separate entities, with Vince McMahon running the wrestling side of things and Triple H as the head of creative.
While speaking with Marc Raimondi of ESPN, WWE President Nick Khan and UFC COO Lawrence Epstein talked about the merger, including the possibility of doing a package deal where UFC and WWE run shows in the same city or on the same weekend.
“We could see UFC and WWE events held in the same city on the same weekend. TKO could bring the two promotions to tourism authorities as a package deal and get paid to bring both to a jurisdiction. Site fees have already become a revenue stream for UFC and WWE.”
We could see UFC and WWE events held in the same city on the same weekend. TKO could bring the two promotions to tourism authorities as a package deal and get paid to bring both to a jurisdiction. Site fees have already become a revenue stream for UFC and WWE
— Marc Raimondi (@marcraimondi) September 12, 2023
