Jeff Cobb made his surprise WWE debut at Backlash tonight, May 10, 2025, immediately making an impact during the United States Championship Fatal Four-Way match in St. Louis. Cobb appeared and delivered a powerful clothesline to LA Knight.
His interference played a role in the match’s outcome, which saw Jacob Fatu retain his United States Championship after hitting a moonsault. Cobb’s arrival had been kept tightly under wraps, and backstage reports highlight the extensive efforts made to ensure his debut was a surprise.
According to a report by PWInsider.com, “the word backstage,” Jeff Cobb undertook a demanding travel schedule, taking approximately four to five flights starting in Japan over the last day and a half. He reportedly arrived in St. Louis this morning and was then hidden until his appearance.
Sources indicated that “quite a few people [backstage were] marveling about that” dedication and secrecy. Following his impactful debut, it’s reported that Cobb will be a part of the SmackDown roster moving forward.
Click here for complete WWE Backlash results.