WWE will make big changes to its live event schedule in 2025, as previously confirmed by TKO President Mark Shapiro.
A lot has changed in WWE since the company was acquired by the Endeavor Group and merged with the UFC to form TKO. WWE runs house shows, aka live events, to connect with fans in local markets, give wrestlers more experience, and plan future televised matches. Thanks to guaranteed TV rights deals, the days of WWE making the majority of its money based on the gate are over.
At the Goldman Sachs Communacopia & Technology Conference, the top executive confirmed that they plan to cut back on house shows because house shows are “marginally profitable.” Shapiro said WWE went from running 300 events in 2023 to 250 in 2024. The plan for next year is to cut back to “close to 200” while increasing company profits.
Speaking to the New York Post, Women’s World Champion Liv Morgan spoke about WWE reducing live events.
“I’m sad to see them kind of go a little bit because the house shows are so much fun and it’s so so much more intimate. House shows are truly for the love of the game.” She sadded, “I’m sad to see that go for the newer guys and girls coming in who aren’t going to be able to have that experience and have that reps at live events under that belt but it is what is. Time home is always nice.”
Morgan will defend her title against Rhea Ripley at next Saturday’s Bad Blood PLE.