WWE NXT’s transition to The CW Network in October 2024 has been a significant success, with The CW President Brad Schwartz praising the partnership as an “absolute game changer for the CW, and I think it’s been a game changer for WWE.” In a recent interview with Variety, Schwartz detailed NXT’s impressive performance.
He revealed that the most recent quarter was NXT’s “highest rated NXT quarter in five years. It’s up 19% year over year.” Schwartz also highlighted NXT’s strong showing against network competition: “In adults 18 to 49 and 25 to 54, we’re regularly beating Fox on Tuesday nights. It’s unheard of.” He described NXT’s impact as “absolutely crushing for us” and a major factor in The CW’s overall 40% season-over-season viewership growth.
The article noted, “Schwartz also said that WWE and CW are “constantly” discussing new ways to expand their relationship, including additional WWE programming on the network.”