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PHOTOS: Many empty seats at WWE Smackdown Live this week

As noted over the weekend, the brand-exclusive pay-per-views will come to an end after the Fastlane show in March. The idea to do 2 pay-per-view’s per month was an experiment and the idea was that brand-specific shows would help increase revenue with higher ticket prices and more fans subscribing to the WWE Network.

Well, the brand-specific shows were not cost-effective. In fact, the brand split hasn’t done much to help attendance. WWE usually does a good job at hiding empty seats but, as you can see in the photos below, there were plenty of them on Tuesday night at Smackdown Live.

It will be interesting to see if business picks up after WrestleMania. I’ve heard rumors that the pay-per-views after Mania will go to 4 hours so that they can fit talent from both brands on the show. We’ll see what happens in a few months but I would bet that some talent is nervous. They could do multiple person matches on the pay-per-views but the fact is that many wrestlers will be left off shows.

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