WWE is scheduled to air Monday Night Raw on September 9th and SmackDown Live on September 10th at Madison Square Garden in New York City.
WWE has loaded up these shows and it’s for a good reason as the company is struggling to sell tickets.
First, is the stars coming back as WWE Hall of Famer Steve Austin will appear on Monday Night Raw to moderate the contract signing between WWE Universal Champion Seth Rollins and Braun Strowman at the upcoming Clash of Champions pay-per-view event.
Also, The Undertaker will be appearing on SmackDown Live. The matches in the semi-final round of the tournament will take place at these TV events. The Raw and SmackDown brand matches will be held on their respective shows.
Dave Meltzer reported in the latest edition of the Wrestling Observer Newsletter that 75 percent of tickets have been sold for Raw while 55 percent for SmackDown Live.
WWE has been advertising heavily in the local market. For the past decade, WWE has only held live events at the famous arena so this is expected. As noted, the belief from WWE officials was that the Raw show would sell out MSG even before announcing Austin’s appearance.
It was noted that people within WWE have said they don’t believe it’s the lack of interest, but the high ticket prices. Regarding SmackDown, Meltzer wrote, “Smackdown with Undertaker given ten days out and 7,000 tickets out, that has to be the lowest for a TV shoot in that building in history.”
As expected, the plan for the Raw show is expected to be considered a major event not only because it’s in MSG and it serving as the Clash of Champions go-home show, but also because they will be going up against two regular-season NFL games on ESPN.