USA Network president Chris McCumber spoke to Variety on Tuesday about the network’s change in direction. Down below is an excerpt from the interview, in which he talks about WWE.
“WWE is such an iconic American brand, it feels thematically right to have their two biggest properties on USA Network. Having more live programing is a good thing for this network. Having “SmackDown” and doubling down on WWE is important to us.”
To read the complete interview, click here.