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WWE bringing back Tough Enough?

Last November, we first reported about WWE filing for the “Tough Enough” trademark. They filed for the trademark on October 25, 2018.

As of March 5, the trademark is now in “live” status so WWE can move forward with whatever they have planned for the show.

Tough Enough first aired on MTV from 2001 to 2003 and helped spawn the careers of several Superstars including John Morrison (aka Johnny Impact), Ryan Reeves (Ryback), Maven, The Miz and several others.

The show was revived in 2010 on the USA Network with Stone Cold Steve Austin as the host and it was brought back again in 2014. The 2014 season led to WWE signing Patrick Clark (Velveteen Dream), Sonya Deville, Mandy Rose and others.

WWE has been in the process of working on a new reality series to find the next female Superstar so that could be what the Tough Enough trademark filing is for.

The trademark filing states that it was filed for the following:

“Entertainment services, namely, a show about professional wrestling; entertainment services, namely, the production and exhibition of professional wrestling events rendered live and through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing wrestling news and information through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing information in the fields of sports and entertainment through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing a website in the field of sports entertainment information; organizing social entertainment events for entertainment purposes for wrestling fans; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment”






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