Following the recent acquisition of AAA by WWE, a new report suggests that one of the first major changes on the horizon will be a complete redesign of the AAA logo. The move is said to be part of a larger effort to give the brand a fresh identity as it becomes integrated into the WWE ecosystem.
The current AAA logo has been the visual identity of the promotion for decades. A change to such an iconic logo would be a significant statement about the new creative direction of the company under WWE’s leadership, signaling a definitive start to a new era.
A Fresh, Modern Look
According to the latest episode of WrestleVotes Radio, sources within WWE have indicated that the company is strongly considering a change to the classic logo. The goal is to create something that feels modern while reflecting the brand’s new status as part of the WWE family.
“We are told WWE is strongly considering a re-design of the AAA logo, something that better reflects the company’s new identity under the WWE umbrella, while giving it a fresh, modern look.”
When To Expect The Change
The new logo is not expected to debut at this weekend’s TripleMania, AAA’s biggest event of the year. However, it is reportedly possible that the new branding could be revealed before the end of 2025.
“We’re told we shouldn’t expect to see this logo debut at TripleMania this weekend. However, sources say it is absolutely possible we could see it revealed before the end of the year. So the iconic AAA logo, TC, that’s been around for years, has been known to be basically the logo of Lucha Libre Wrestling, is now going to change with WWE in control.”
Fans can watch AAA’s biggest show, TripleMania XXXIII, this Saturday, August 16th, live and for free on YouTube. You can hear the full report on the latest episode of WrestleVotes Radio.
