WWE has filed for two new trademarks as the company applied for “WWE Legends” and “WWE Smack Talk” on June 2 for entertainment purposes with The United States Patent and Trademark Office. Here is the description for both filings:
“trademark registration is intended to cover the categories of entertainment services, namely, a show about sports entertainment; entertainment services, namely, the production and exhibition of a documentary series; entertainment services, namely, a talk show; entertainment services, namely, a show about sports and entertainment; entertainment services, namely, the production and exhibition of professional wrestling events rendered live and through broadcast media including television and distributed via various platforms across multiple forms of transmission media; entertainment services, namely wrestling-related on-going reality based television program; entertainment services, namely, a television show about entertainment; entertainment services, namely, an on-going reality television show; providing wrestling news and information via a global computer network or commercial online service; entertainment services, namely, provision of entertainment information and news; entertainment services, namely, provision of entertainment information and news rendered live and through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing information in the fields of sports, entertainment and related topics via an online community portal; providing a website in the field of sports entertainment; entertainment services, namely, ongoing multimedia programs in the field of general human interest, distributed via various platforms across multiple forms of transmission media; providing entertainment information regarding ongoing television programs via a global computer network; production of television programs; production of multimedia programs.”
These are the names of two A&E series that are set to begin on July 10.
In addition to these programs, “WWE Rivals” will air. For the “Biography: WWE Legends” docuseries, The Undertaker, Goldberg, The Bella Twins, Lex Luger, Edge, Kurt Angle, Rey Mysterio, D-Generation X, and a look at WrestleMania 1 will be the topics.
Smack Talk is a show that will feature Booker T, Hot 97 and ESPN host Peter Rosenberg and WWE host Jackie Redmond breaking down the biggest moments from each Sunday’s episode of Biography: WWE Legends and WWE Rivals.