WWE has applied for the trademark rights to a new term.
The company filed for “Adrenaline Drip” on May 1 under the entertainment services classification with the United States Patent and Trademark Office. Here is the description for the trademark:
“Entertainment services, a show about sports, entertainment and general interest; entertainment services, namely, the production and exhibition of professional wrestling events rendered live and through broadcast media; entertainment services, namely on-going reality based programs; providing entertainment and sports news and information via a global computer network or commercial online service; entertainment services, namely, provision of information and news about sports, entertainment and general interest; providing a website in the field of sports, entertainment and general interest; production of multimedia programs; providing online photos and videos featuring sports and entertainment.”
It’s unclear how the term will be used.