WWE has applied for the trademark rights of EVOLVE.
The company filed for “EVOLVE” on January 30 under the entertainment services classification with the United States Patent and Trademark Office. Here is the description for the trademark:
“Entertainment services, a show about sports, entertainment and general interest; entertainment services, namely, the production and exhibition of professional wrestling events rendered live and through broadcast media; entertainment services, namely on-going reality based programs; providing entertainment and sports news and information via a global computer network or commercial online service; entertainment services, namely, provision of information and news about sports, entertainment and general interest; providing a website in the field of sports, entertainment and general interest; production of multimedia programs; providing online photos and videos featuring sports and entertainment.”
This could be related to the NXT EVOLVE project that Gabe Sapolsky, who worked with Paul Heyman in ECW and was the co-founder and head of talent relations/booker of ROH before starting EVOLVE, will be heading. The belief is that it is set to debut sometime in 2025 and is described as similar to NXT Level Up.
EVOLVE shut down shortly after the pandemic started in 2020 when WWE purchased the assets.
