WWE filed for new trademarks to be used for entertainment services with The United States Patent and Trademark Office.
On May 4th, WWE filed to trademark “Ikeman Jiro” and “Ari Sterling.” Here is the description:
International Class 041: Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment;
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
Sterling is previously known as Alex Zayne while Jiro is best known as Jiro Kuroshio from his time in the Wrestle-1 promotion. They signed with WWE last year and had been training at the Performance Center.
They made their 205 Live in-ring debuts on Friday’s episode as Sterling beat Samir Singh while Jiro teamed up with August Grey to defeat Tony Nese and Ariya Daivari.
— 205 Live (@WWE205Live) May 8, 2021
— Ikemen Jiro/イケメン二郎 (@IkemenJiro_wwe) May 8, 2021