To commemorate the final match of John Cena’s career, WWE has partnered with the collectible toy company ghostwrite to release an exclusive and unique figure. The collectible, known as a “ghost,” is titled “You Can’t See Me” and is a playful and artistic tribute to the 17-time world champion’s iconic catchphrase.
The 11-inch figure is adorned with Cena’s signature iconography, including his hat and wristbands, but the body of the figure is partially transparent, a literal interpretation of “You Can’t See Me.” The release is timed to coincide with Cena’s final match, which is scheduled for Saturday, December 13, at a special Saturday Night’s Main Event in Washington, D.C.
“ghosts tell stories, and it’s hard to think of a story more compelling than this one: John Cena’s final match, 20+ years in the making. We’re honored to work with the WWE to create a collectible that captures this moment,” said Josh Luber, Founder and CEO of ghostwrite. The company, which was founded by the co-founder of StockX and Fanatics Collectibles, has quickly made a name for itself at the intersection of culture and commerce, creating licensed collectibles with sports leagues like the NBA, WNBA, MLB, and UFC, as well as collaborations with a host of other major brands.
This exclusive John Cena ghost is a limited release, with only 100 figures produced in total. Of those 100, only 75 will be made available to the public for purchase. These 75 figures will be sold exclusively on the ghostwrite website through a Blind Dutch Auction.
Bidding for the auction is now open and will close at 9 p.m. Eastern time on Thursday, October 2. The top 75 bidders in the auction will be eligible to purchase the “You Can’t See Me” ghost at the final clearing price determined by the auction.
