It’s been 4 months since the rebranding of NXT and the ratings have not increased even without AEW Dynamite competing against them anymore. Apparently, WWE officials are not happy with how things are going.
WrestleVotes, a Twitter account with a good track record, is reporting that internally WWE is said to be disappointed with the first four months of NXT 2.0.
The feeling, according to a source, is that they thought more fans would gravitate towards the new stars quicker than they have. At this point, it’s not expected that there will be changes to the concept. However, if things don’t change, history shows that Vince McMahon likes to make big changes to storylines and personnel so it would not be a shock to see something happen to the product if ratings do not improve.
In recent weeks, WWE has sent main roster stars AJ Styles and Matt Riddle to NXT in an attempt to boost ratings. There have been slight increases but nothing that they can boast about and their numbers are still below what they were doing when they were up against AEW Dynamite.
Internally WWE is said to be disappointed w/ NXT 2.0 in its first 4 months. Source said they thought more fans would gravitate towards the newer stars quicker than they have. Could it just be too much, too fast? Either way I don’t expect any changes to the concept… just yet.
— WrestleVotes (@WrestleVotes) January 21, 2022