Eric Bischoff has doubled down on his Danhausen merchandise prediction, telling 83 Weeks listeners that Danhausen will eclipse Cody Rhodes’ No. 1 merchandise spot by a 1.8x multiple in the fourth quarter, with the numbers becoming “stupid.”
The topic came up after Conrad Thompson walked Bischoff through Cody Rhodes’ recent ESPN comments, calling Danhausen the king of the WWE merchandise game, with Rhodes saying Danhausen is “beating us all.”
“I think I said it last time we talked about this. Whatever threshold that Danhausen reached to become number one, according to Cody, he will eclipse that by a multiple of, I said 1.5 last time, I’m going to say 1.8 over the fourth quarter between Halloween and Christmas. I think Danhausen merch is just going to be stupid.”
Bischoff discussed his broader philosophy on what makes a great wrestler.
“There’s two schools of thought when it comes to sports entertainment. One is that it’s entertainment, it’s a character-driven, storyline-driven, over-the-top form of entertainment, and the best wrestlers are the ones who create the most entertaining properties and content. Those are the best wrestlers, and they’re measured by their financial success as professional wrestlers or professional sports entertainers.”
He then took a shot at Dave Meltzer.
“Dave Meltzer, on the other hand, in his ilk of sociopaths, think that the best wrestlers have the most gymnastics ability.”
Bischoff talked about the broader principle behind his Danhausen endorsement.
“Maybe the best wrestlers, sports entertainers, professional or otherwise, are the ones that make the most money. And right now, Danhausen, although he is not what you would call a ratings getter, he’s probably making top money, and he’s good for business. That’s the best part. He’s really good for business. That crossover, yes, it’s revenue, but it’s also good branding. It’s good for the business.”
Bischoff detailed his admiration for Danhausen’s professionalism.
“I’m just so impressed with Danhausen, and the thinking and the effort on his part, the professionalism is so entertaining, it’s so fun, it’s harmless, it’s harmless fun, it’s nice to see some of that for a change.”
If you use any portion of the quotes from this article, please credit 83 Weeks with a h/t to WrestlingNews.co for the transcription.
