Triple H wants fans to remember that, above all, WWE is meant to be fun. Closing out his appearance on The Stephen A. Smith Show, the WWE Chief Content Officer was asked to deliver a message to fans about what the WWE product is all about. He used the moment to pitch the company’s wide-ranging appeal and to invite lapsed viewers back into the fold.
“I think that we bring an event to you that is always going to be exciting, that is always going to surprise and delight you. And we bring a little bit of something for everybody,” Triple H said.
He noted that range by pointing to both ends of WWE’s spectrum. “There’s the entertainment component of a Danhausen. There is the serious component of a Brock Lesnar and a Roman Reigns and a Cody Rhodes, a Rhea Ripley and a Becky Lynch and Jade Cargill,” he said. “But the storylines keep you hooked. And if you haven’t watched in a bit, always tune in, because the one thing about WWE is the story never ends.”
Triple H leaned on a timely sports analogy to make his point about WWE’s nonstop nature. “When you come to the end of the Knicks winning the big game in our world, the next night it starts over again,” he said. “There’s always fresh, there’s always new, there’s always something big happening. So even if you’ve missed out for a bit, you can jump right back in, be a part of those stories and be a part of those epic moments.”
Triple H also encouraged fans not to get too wrapped up in it all, framing WWE as an escape.
“The other aspect of that, I think that people lose perspective of sometimes, is we’re just fun. We’re fun,” he said. “And sometimes people take it too seriously, sometimes people get too caught up in it. But it’s there to entertain, man. There’s a lot of stuff going on in the world. If you just want to turn off for a couple of hours and tune into something cool that you can just lose yourself in and have a good time, WWE is the place to do it.”
Above all, he made a pitch for the live experience. “If you’ve never seen it live, I’m telling you, come to a live event, come to one of our PLEs, come to a TV, there’s nothing like it in entertainment,” he said.
