AEW Is Expected To Be Very Profitable In 2025

A new multi-year multimedia rights deal between AEW and Warner Bros. Discovery was officially announced this week.

AEW pay-per-views will be available on Max later in 2025 at a discounted price per event. Dynamite and Collision will remain in their regular timeslots.

Although Variety had reported the deal is valued at upwards of $150 million per year when all elements are taken into account, that appears to be on the conservative side. Dave Meltzer had noted on Wrestling Observer Radio the deal is worth $555 million over three years or around $185 million per year. That doesn’t include the revenue from PPV events.

In the latest edition of the Wrestling Observer Newsletter, Dave Meltzer reported that AEW is expected to be very profitable with the new deal.  Meltzer wrote, “For next year, we go with $95 million in added money from the new deal, which would leave $61 million in profits as a worst case and $76 million as a best case, or perhaps a little less if attendance, merch or PPV decline.”

It should be noted that AEW is not a publicly traded company, so it doesn’t disclose its real numbers, unlike WWE, which is. The numbers above should be considered estimates. Regardless, AEW is in a great spot going forward and positions the entire wrestling business in a needed situation.

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